Founded our boutique PR Agency, Frank Strategics
2015
Our clients wanted to explore alternative forms of digital marketing so we dived into influencer marketing
2016
Launched the first ever influencer marketing agency in Bulgaria - INFLUENCER.BG
Jun2017
Signed exclusively two of the biggest Bulgarian YouTubers at the time
Jul2017
Performed our first big influencer marketing campaign with 10 influencers
Aug2017
Launched registrations to our influencers database
Sep2017
Started series of events ”Come & Meet Us” where influencers could have free consultations with our team
Jan2018
Organised the first “Influencer Talks” event where influencers inspire fans and showcase their work
Feb2018
Visited Facebook HQ in London to present our work
Mar2018
Finalised the biggest and largest contract between influencer and brand in Bulgaria - 4 years and more than 100 activities planned
Jun2018
Launched “Izi 2 Give” campaign with our exclusive influencer, Isabel Ovcharova who inspired others to donate their clothes to young people in need
Nov2018
15 of the biggest influencers in the country joined our exclusive portfolio
Jan2019
Launched the first ever influencer marketing podcast In Bulgaria, Social Snack
Nov2019
During Covid we launched daily free consultations for brands, influencers, agencies. For 1 month we spoke to more than 100 people
Mar2020
We began weekly Instagram Lives where people asked questions regarding influencer marketing and our team answered!
Apr2020
Launched “Top 30 Bulgarian influencers” chart for one of the biggest TV channels in the country.- the chart updated weekly and every week one of the influencers was presented and interviewed
Sep2020
Became part of the Executive Group ADRIA agency hub and strategic partner for the L’Oreal Dermatological Beauty division in Bulgaria
Jul2021
Launched our influencer marketing class within the Digital PRO programme Became a member of IAB Bulgaria
Apr2022
Became a member of IAB Bulgaria
May2022
We took part in Forbes Women Forum 2022 where we discussed “Successful marketing in the digital era” and presented our story to other female entrepreneurs
Nov2022
Became a member of BAPRA
Jun2023